Hi, I'm Sisi.
I'm a product designer with 10+ years of experience designing digital products, mostly in fintech.
I like making complicated things feel simpler than they really are. A lot of my work has involved helping people navigate money — whether that's budgeting, investing, saving, or understanding financial information that wasn't designed for humans in the first place.
I'm naturally quiet and spend a lot of time observing. I pay attention to the small details that make people feel considered — the thoughtfully written note, the extra step someone didn't have to take, the object that's both useful and beautiful. Those moments rarely change the world, but they make everyday life a little better.
I've always admired people who hold a high standard for their work, not because anyone is watching, but because they genuinely care about what they put into the world. That's the kind of designer I aspire to be.
My background sits somewhere between design, business, and analytics. I enjoy learning new things, understanding how things work, questioning assumptions, and turning chaos into simplicity.